Mastering IELTS Writing Task 2: How Globalization Influences Business Strategies

Globalization’s impact on business strategies is a recurring theme in IELTS Writing Task 2. This topic has appeared frequently in past exams and is likely to continue being relevant in future tests. Its prevalence stems …

Globalization Business Strategies

Globalization’s impact on business strategies is a recurring theme in IELTS Writing Task 2. This topic has appeared frequently in past exams and is likely to continue being relevant in future tests. Its prevalence stems from the increasing interconnectedness of global economies and the evolving nature of international business practices. Let’s explore this topic through a sample question and essay responses.

Analyzing the Question

Some people think that globalization has negative effects on local businesses. Others believe it brings more opportunities than challenges. Discuss both views and give your own opinion.

This question requires candidates to:

  1. Discuss the negative effects of globalization on local businesses
  2. Explore the opportunities globalization brings to businesses
  3. Provide a personal opinion on the issue

Sample Essay 1 (Band 8-9)

Globalization has become a dominant force in shaping the modern business landscape, eliciting diverse opinions on its impact on local enterprises. While some argue that it poses significant threats to local businesses, others contend that it offers more opportunities than challenges. This essay will examine both perspectives before presenting my own viewpoint.

Those who view globalization negatively often point to the increased competition faced by local businesses. Multinational corporations, with their vast resources and economies of scale, can often outcompete smaller local firms on price and variety. This can lead to the closure of local businesses, potentially resulting in job losses and a homogenization of the marketplace. Furthermore, globalization may erode local cultural identities as international brands and products become more prevalent.

On the other hand, proponents of globalization argue that it creates more opportunities than challenges for local businesses. The expansion of global markets allows local companies to access a wider customer base, potentially increasing their profits and growth prospects. Additionally, globalization facilitates the transfer of technology and knowledge, enabling local businesses to improve their processes and become more competitive. It also provides opportunities for local businesses to integrate into global supply chains, fostering innovation and economic development.

In my opinion, while globalization does present challenges to local businesses, the opportunities it offers outweigh the drawbacks. The key lies in how local businesses adapt to the changing landscape. Those that embrace innovation, leverage technology, and find unique ways to differentiate themselves can thrive in a globalized economy. Moreover, governments can play a crucial role in supporting local businesses through policies that promote fair competition and provide resources for adaptation.

In conclusion, globalization’s impact on local businesses is multifaceted. While it poses challenges through increased competition, it also opens doors to new markets and opportunities for growth. The success of local businesses in a globalized world depends on their ability to adapt and innovate, coupled with supportive government policies that foster a balanced business environment.

(Word count: 309)

Globalization Business StrategiesGlobalization Business Strategies

Sample Essay 2 (Band 6-7)

Globalization has become a big topic in the business world. Some people think it hurts local businesses, while others see it as a source of opportunities. This essay will look at both sides and give my opinion.

On one hand, globalization can be bad for local businesses. Big international companies can come in and take customers away from small local shops. They often have lower prices and more products. This can make it hard for local businesses to compete. Some local businesses might have to close, which means people lose jobs.

On the other hand, globalization can bring good things too. It can help local businesses sell their products to people in other countries. This means they can make more money. Also, local businesses can learn new things from international companies. They can use new technology and ideas to make their businesses better.

In my opinion, I think globalization brings more good things than bad. Even though it can be hard for some local businesses, it also gives them chances to grow and improve. Local businesses that are smart and adapt can do well in a global market.

To sum up, globalization affects local businesses in different ways. It can make things harder by bringing in big competitors, but it also opens up new opportunities. I believe that overall, globalization is good for business if local companies know how to use it to their advantage.

(Word count: 242)

Key Points to Remember When Writing

  1. Structure: Both essays follow a clear structure with an introduction, body paragraphs discussing different viewpoints, and a conclusion. The Band 8-9 essay has more sophisticated paragraph transitions and a more nuanced discussion.

  2. Vocabulary: The Band 8-9 essay uses more advanced vocabulary and phrases like “eliciting diverse opinions,” “economies of scale,” and “homogenization of the marketplace.” The Band 6-7 essay uses simpler language but still conveys the main ideas effectively.

  3. Grammar: The higher band essay demonstrates a wider range of complex sentence structures, while the Band 6-7 essay uses simpler constructions but maintains grammatical accuracy.

  4. Task Response: Both essays address all parts of the question, but the Band 8-9 essay provides more detailed examples and a more balanced discussion.

  5. Cohesion and Coherence: The Band 8-9 essay uses more sophisticated linking words and phrases, creating a smoother flow between ideas.

Essential Vocabulary for This Topic

  1. Globalization (noun) /ˌɡləʊbəlaɪˈzeɪʃn/ – the process by which businesses or other organizations develop international influence or start operating on an international scale
  2. Multinational corporation (noun) /mʌltɪˌnæʃənl kɔːpəˈreɪʃn/ – a company that operates in several countries
  3. Competition (noun) /kɒmpɪˈtɪʃn/ – the activity or condition of striving to gain or win something by defeating or establishing superiority over others
  4. Innovation (noun) /ɪnəˈveɪʃn/ – the action or process of innovating; a new method, idea, product, etc.
  5. Adapt (verb) /əˈdæpt/ – to change or adjust to new conditions
  6. Supply chain (noun) /səˈplaɪ tʃeɪn/ – the sequence of processes involved in the production and distribution of a commodity
  7. Economic development (noun) /ˌiːkəˈnɒmɪk dɪˈveləpmənt/ – the process by which a nation improves the economic, political, and social well-being of its people
  8. Market access (noun) /ˈmɑːkɪt ˈækses/ – the ability of a company or country to sell goods and services across borders
  9. Cultural identity (noun) /ˈkʌltʃərəl aɪˈdentəti/ – the identity or feeling of belonging to a group
  10. Homogenization (noun) /həˌmɒdʒənaɪˈzeɪʃn/ – the process of making things uniform or similar

Conclusion

Understanding How Globalization Influences Business Strategies is crucial for success in IELTS Writing Task 2. This topic allows you to demonstrate your knowledge of global economic trends and their impact on local and international businesses. When practicing, consider exploring related themes such as the impact of globalization on cultural identity or how globalization influences environmental policies.

To further enhance your skills, try writing your own essay on this topic or a related one, such as “Discuss the ways in which small businesses can compete with multinational corporations in a globalized economy.” Share your essay in the comments section below for feedback and discussion with fellow IELTS aspirants. Remember, consistent practice is key to improving your writing skills and achieving your desired band score in IELTS Writing Task 2.

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